The Miami Heat’s small forward never does things halfway, as evidenced by his latest wrist candy.

Jimmy Butler is one of the best players in the NBA, but he is underappreciated. Perhaps it’s because he plays basketball in a monotonous, methodical manner, or perhaps it’s because he’s been unfairly labeled as a bad teammate…

Another thing that goes unnoticed is his watch collection. NBA players make a lot of money, and many of the biggest names, such as LeBron James, Steph Curry, Giannis Antetokounmpo, and Anthony Davis, are people to keep an eye on. Butler enjoys watches as well, but he is rarely mentioned in this context.

It’s a shame, because he has one of the best and most interesting watch collections in the NBA. Butler’s wristwear ranges from TAG Heuer Carreras and Patek Philippe Nautiluses to diamond-encrusted Rolexes, such as this rare Rolex GMT-Master II “Pepsi” (ref. 116758SA) he was seen wearing at a press conference following game 6 of round 3 of the 2023 Eastern Conference finals against the Boston Celtics.

Butler’s “Pepsi” GMT watch’s 24-hour bezel is made of sapphires, rubies, and diamonds rather than the watch’s usual bi-colored ceramic. As a result, the watch is much more expensive and luxurious. It’s made of 18ct yellow gold and has diamond-studded lugs. It is worth a staggering $300,000 AUD.

As previously stated, it is a “off-catalogue” Rolex, which means it is not listed on Rolex’s website or sold in stores. This is a rare and exclusive watch that can only be purchased or obtained by Rolex’s most important customers (dubbed “testimonees” by the brand).

Off-catalogue Rolexes are typically the most luxurious and expensive models produced by the brand. The most famous off-catalogue Rolex is the Daytona “Eye of the Tiger,” which is also made of precious metal and studded with jewels. Butler has one of these watches as well.